Our Story
Built on Honest Work
and Real Results
Badger Ridge Roofing & Exteriors was founded by Wisconsin roofers who believed that local homeowners deserved more than what the contractor market was offering.
Our Story
Badger Ridge Roofing & Exteriors started with a straightforward idea: Southeast Wisconsin homeowners deserve a roofing contractor who shows up when they say, does what they promise, and explains what they're doing in plain language.
We've seen what happens when homeowners go with the lowest bid from a crew they know nothing about. They get a roof that leaks in two years, a company that's disappeared, and a warranty that isn't honored. We built Badger Ridge to be the opposite of that experience.
Today, we serve homeowners across Waukesha, Milwaukee, Brookfield, Pewaukee, Oconomowoc, and the surrounding communities. Our team handles everything from targeted repairs to full replacement projects — always with the same commitment: clear communication, quality work, and a clean site when we're done.
Our Mission
"To protect Southeast Wisconsin homes with quality roofing work, honest advice, and the kind of service that makes homeowners call us back — and refer their neighbors."
What Homeowners Can Expect
Quality Over Speed
We take the time to do the job right. A properly installed roof protects your home for decades — shortcuts are not an option.
Honest Assessments
If your roof doesn't need replacing, we'll tell you that. Our reputation is built on trust, not unnecessary work.
Local Crew, Local Knowledge
Our installation teams are experienced Wisconsin roofers — not seasonal labor. They understand Wisconsin weather and build accordingly.
Community-First Mindset
Southeast Wisconsin is our home. We treat every home we work on as if it belongs to a neighbor — because it does.
Our Team
The People Behind the Work
Sample team profiles — for demonstration purposes.
Mike Hendricks
Founder & Lead Estimator
Started Badger Ridge after 12 years in the roofing industry. Personally handles all major inspections and project reviews.
Sarah Kowalski
Project Coordinator
Manages scheduling, customer communication, and project oversight from start to final inspection.
Jake Tanner
Lead Installer
Over a decade of hands-on roofing experience across residential and commercial projects in Wisconsin.
Dana Reyes
Customer Experience
First point of contact for new homeowners. Guides customers through the inspection, estimate, and project process.
Rooted in Southeast Wisconsin
Our team lives in the communities we serve. We're neighbors, not out-of-state storm chasers. That means we're here for the long term — for warranty service, for future work, and for the same honest relationship we had on day one.
Know What Your Roof Needs Before the Next Storm Does.
Free inspections. No pressure. Clear recommendations.